Word by Mouse
By Jens. Filed in Picture |
Let’s throw out the old saying and replace it with a new one. -”Word-by-mouth” has been and still is one, if not, the best way to get attention. When it comes to Internet then it’s even more important. So let us change the popular expression”Word-by-Mouth” to the new invented “Word-by-Mouse”. The “Mouse” is the new refined form of the “Word”. On Internet the “click” on a page/url means exposure and when you sen urls to friends through MSN, forums, You Tube, Facebook etc you’re spreading the word like never before. To get the “ball” rolling is now the key to get major exposure.
Attention = Exposure = Money (yes I know the ugly “M-word”)
We at Databox had a little “taste” of it in March when Gotland University gave out a press release about one of the educations (IGPS - International Game Production Studies) that some of us in the team are studding. The news was on some major gaming sites and we more than doubled the visitors to our blog in a day. Some of you reading this might got the news about our blog through that press release : )
So I would say “Word by Mouce” is the most important thing in marketing anything on-line today. So:
-”send our blog to 10 of you friends within 10 minutes and you’ll be the happiest person today. If not you’ll be cursed and you’ll start to dislike playing games” :p
Tags: Facebook, forum, game, marketing, mord by mouse, MSN, Penalty of Heroes, word by mouth